Your guide to design a unique professional identity

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Your guide to design a unique professional identity

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Your guide to design a unique professional identity

The world we live in is moving ahead in a very fast rhythm with countless strong competitions between economic, industrial, commercial, service, and social entities. All of these entities attempt to attract the attention of the largest number of audiences towards them, and therefore it is essential that if you have one of these entities to know very well how to Attract your targeted audiences through uniqueness in all aspects especially identity.

What is a brand identity?

We can say that a visual identity is a group of elements used to deliver visual communication about the brand to the consumers. This visual communication of the trademark consists of several graphic designs for lines, colors, logos, graphics, and shapes that are associated with the trademark in all the company’s visual prints. The identity can also have auditory communication via specific music or sound that appears with the trademark.

How do we start creating a strong professional identity?

First of all, we must know who you are and your type of business. After collecting all of the main information about your business, we can start thinking about your brand identity based on your tasks, values, targeted audiences, and the uniqueness in your business compared to others. After this, to start building your brand identity, it is important to have a clear understanding and vision that can be formulated in a brand identity that will last in the long run with your business.

What are the components of identity?

After designing a unique brand with all the information that was taken from our customers, it is our turn to create a distinctive identity. Each brand must have a visual identity that includes all aspects of the entity. Here are some examples of the aspects of identity:

  • stationery
  • Packaging and paper
  • The interior design of the company
  • Guide boards, external panels
  • Media appearances on social media, road ads, TV

Startup or an established company

The visual identity is always the main aspect of any business whether you have a startup business and need to design a professional identity, or you want to develop your brand identity. Here are some benefits of having a visual identity in order to get a strong and effective presence among competitors.

  • It expresses your company’s excellence.
  • It contributes to enhancing your presence in the market.
  • It helps you to Know your targeted audiences.
  • It Contributes to the spread of your company.

Brand manually guide

After creating the design of the visual identity, you must know how to use it in order to achieve the desired goal behind it. The brand manually guides must be issued by explaining the logo, the methods of using it, its smallest visual size, the wrong uses of it, used fonts, color tones, illustrations, patterns. Moreover, there should be an explanation of the logo application on papers, clothes, decorations, reports, digital applications, social networking sites, and all uses.

It’s the time for creating a distinctive identity

After learning the basics of visual identity design, it is time to work with us to create a distinctive logo that you can use to market your products and services and to stand out from your competitors. For getting this service at a competitive price, apply this code (ARTISAN009) when requesting a price quote.

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