The Art of Dealing with Customers
Many successful entrepreneurs emphasize that having a trusting relationship between customers and the company is the main reason behind their success. Dealing with customers is an art that needs to be learned in order to be professionally mastered. In this article, we will talk about the most important ways to gain customers’ trust.
What are the most important ways to gain customer trust?
- Focus on improving customer service
- Reward your customers
- Ask for customers’ opinion
- Communicate with customers at all stages of shopping
Focus on improving customer service
Customer service staff should be friendly, helpful and efficient. Your customer service team should also be easily accessible and able to solve problems in a timely manner. In addition, customer service team should focus on answering questions quickly – even on social media. Researches show that 42 percent of consumers expect a response on social media within an hour, and 32 percent expect a response within 30 minutes.
Reward your customers
One of the best ways to gain customers’ trust is to reward them for their loyalty. Set up a loyalty program that gives exclusive discounts, gifts and offers for your loyal customers.
Ask for customers’ opinion
One of the very common mistakes that some companies make is ignoring the opinions and advice of customers. Try to avoid this mistake if you want to gain your customers’ trust. If customers complain about something wrong, fix it as fast as you can and tell them that you listened to their advice right away so they feel appreciated.
Communicate with customers at all stages of shopping
Don’t contact customers only when you want them to buy something, communicate with them throughout all of the shopping stages so that you can keep them for the long term.
